How does one effectively choose to become an entrepreneur?  Once that choice is made, how can one go about properly running a business?  In particular, what is the best way for turning brilliant entrepreneurial ideas into practical reality?  For many years, the Center for China & Globalization (CCG) has worked hard to effectively answer these questions. CCG has kept up this quest by conducting think tank research that insightfully analyzes cases of entrepreneurship, summarizing success stories with the aim of enlightening and inspiring young entrepreneurs. The 40 representatives in this book were born on the 1940s, 1950s, 1960s and 1970s. They are the pioneers of the reform and opening up of China’s economy, successfully grasping the opportunities created by this shift to become renowned businessmen. The book reviews how these 40 successful entrepreneurs started their business careers so as to assist young people emulate their success by better understanding how to effectively create new business ventures.